SMARTOps | iTAV - Demand and Supply Intelligence for Government-Sponsored Health Plans
The SMARTOps Platform

Member intelligence now.
Predictive forecasting next.

SMARTOps is the demand and supply intelligence platform purpose-built for government-sponsored health plans. It starts by helping you understand member behavior today, and grows into predicting the demand and staffing your operation will face tomorrow.

🚀 Now accepting early adopters
SMARTInsights dashboard showing member engagement metrics and segmentation for a demo health plan

SMARTInsights, shown with demo plan data

The Platform

One platform. Three modules. Built in sequence.

Each module solves a distinct part of the demand problem, and each builds on the one before it. We are shipping the foundation first, then layering forecasting and real-time response on top.

Module 1

SMARTInsights

Understand who your members are and what drives their contact volume, by segment, cohort, and propensity.

Available Now
Module 2

SMARTForecast

Predict member demand and the staffing supply to meet it, with scenario planning and market intelligence.

In Development, Target Q4 2026
Module 3

SMARTAssist

Detect volume spikes in real time, trace them to a cause, and alert the functions about to feel the impact.

Planned, 2027
Module 1 · SMARTInsights

Know your members before they call.

SMARTInsights turns years of de-identified plan data into a clear picture of member behavior, so you can see which cohorts drive volume and why, long before it shows up in your service levels.

  • Member segmentation and cohorts. Break membership down by age band, plan design, geography, tenure, and line of business.
  • Behavioral drivers and propensity. See which variables correlate most with call volume, and which cohorts are most likely to contact you.
  • Built for the functions where demand actually lands. Telesales and Member Services are live today, Grievance and Appeals is close behind, and Enrollment, Billing, Claims, and Utilization Management follow on the roadmap.
Minimal PII needed to start
Capabilities · Available Now
Segments and cohortsBy age band, plan design, geography, tenure, and line of business.
Behavioral driversThe variables that correlate most with member call volume.
Member Services and Telesales live todayGrievance and Appeals close behind, with Enrollment, Billing, Claims, and Utilization Management on the roadmap.

SMARTInsights capabilities, shown with demo plan data

Module 2 · SMARTForecast

Predict the demand, and the staffing to meet it.

SMARTForecast takes the behavioral picture from SMARTInsights and projects it forward, modeling both the member demand you will face and the workforce you will need to meet it, up to 18 months out.

In development · Target Q4 2026
Module 3 · SMARTAssist

Catch the spike as it happens.

SMARTAssist is the real-time layer. It watches live operational signals for the volume spikes that forecasting cannot anticipate, so your team learns about a surge while there is still time to respond.

Planned, 2027
How It Works

Designed for the realities of government-sponsored plans.

Minimal PII needed to start

SMARTInsights works from de-identified, aggregated flat files spanning five to six years. You can start with data you already extract for reporting.

Built by operators

Designed by people who ran health-plan operations and lived the cost of a missed forecast, not a generic workforce tool retrofitted to healthcare.

Regulation aware

Built around CMS rules, enrollment windows, and the regulatory calendar that reshapes demand for Medicare, Medicaid, and ACA plans.

Connected to the market

Forecasting layers in third-party actuarial and market-exit data, so projections reflect the wider market, not just your own history.

Why SMARTOps

Not another workforce management tool.

Generic staffing software starts and ends with historical aggregated volume and ratios. SMARTOps starts from member behavior and the competitive and regulatory forces that move it.

Purpose-built for the segment

Designed specifically for Medicare Advantage, Part D, Managed Medicaid, and ACA operations and their partners.

Demand and supply, together

Models the volume you will face and the staffing to meet it, instead of projecting headcount from last year's averages.

Operator-built and CMS-aware

Shaped by people who lived these operations, and built around the regulatory calendar that drives them.

Up to 18 months out

Forecast member demand and staffing supply up to 18 months ahead, with built-in scenario planning and macro intelligence signals.

See what we are building

Stop staffing for the average. Start staffing for what is coming.

SMARTInsights is available now, with forecasting and real-time response close behind.

Predict Demand. Protect People. Preserve Margins.

Industry figures on this site are cited to their published source. Product screenshots show demo plan data. SMARTOps is a trademark of It Takes a Village Software and Services, Inc. SMARTOps is hosted on a secure, SOC 2-compliant SaaS platform. Patent pending.  |  Privacy Policy
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